Course Objective - Digital marketing is crucial for businesses, particularly those involved in online sales. With an effective strategy, even small businesses can compete with larger brands on a limited budget. Additionally, a career in digital marketing opens opportunities to work internationally.  

The goal of the course - One of the important areas of the creative industries sector is cultural heritage, especially the subtle sphere, with special protective mechanisms and regulations. About 30% of the territory of Georgia is located in the protected zone of cultural heritage, both in the capital and in the regions. Up to 8000 buildings have the status of a cultural heritage site, including up to 900 national category monuments.

Digital Marketing in Creative Industries